Hadiza Movie Premiere in Chika Community
Improving Learning Outcomes in Chika
Empowering parents and children with the right knowledge they need to think about the importance of education can create a better future for everyone, and that’s exactly what MADEF is trying to do. Back to School is a One community Campaign Project that promotes school enrolment using media.
In Northern Nigeria, fewer than fifteen percent of children can read a complete sentence (Nigeria Education Data Survey, 2010). Adverse social norms, parental attitudes and lack of information about education greatly explain why half of the children do not attend primary school. To help educational systems leapfrog and improve learning outcomes, we premiered a film “Hadiza (a short film on education and gender equality)” in Chika village Abuja to help parents make proper decisions on the education of their children hence increasing school enrolment and retention rates.
Enslaved Movie Premiere for Community Sensitization
We use movie as advocacy tool to promote positive values in communities
The decision to adopt entertainment, especially movies in sensitizing the masses against issues relating to trafficking, health, education, early marriage, harmful cultural practices on women and others is that it sticks to the mind and empathizes with emotions in different ways than what people read on paper and books. For this reason, we premiered our movie “Enslaved” a film on human trafficking, child labour and sexual exploitation during the launch of our One Community campaign.
One community campaign is a project designed to sensitize the public especially those in hard-to-reach communities in Nigeria. This is achieved through complex combination of images, sound, and text (film/documentaries). The event was attended by the elites of the society who were equally honoured with the deserving MADEF Positive Impact Award.
The keynote speaker Director General of the National Agency for the Prohibition of Trafficking in Persons, NAPTIP, Dr Fatima Waziri-Azi commended MADEF for a well thought out initiative of using films to enlighten the populace on the dangers of trafficking. Represented by the Assistant Chief Intelligence Officer of the Public Enlightenment’s Department Mrs. Jessica Arikpo, the NAPTIP DG pledged the readiness of the agency to partner with organisations such as MADEF in breaking the backbone of human trafficking.
Chairman of the event, Mr. Uzonna Nwangwa, charged the public to support the fight against human trafficking and child labour, noting that a sanitised society is possible through collective collaboration. Our Lead Partner of MADEF and the director of the film enslaved, Mr. Ugochukwu Ohuonu expresses his gratitude to the Director General of the National institute of Police Studies, Prof. Olu Ogunsakin and his team for their support. The Director of Programs and Content, Mr. Uche Melvin shared the major challenge with putting up an event of this magnitude which he attributes to inadequate funding and charged the government and other relevant stakeholders to support the ONE Community Campaign and other such campaigns to enable people have access to the right kinds of information in the language they understand.
Human trafficking can affect anyone, any age, any gender, and from anywhere around the world. Every year, thousands of men, women, and children are caught in the trap of modern slavery. Surprisingly, one in every three victims detected globally is a child.
With the current hardship situation around the country, many have become vulnerable, desperate, and seeking a better life, and traffickers are taking advantage of them either using violence, or voluntary placement of children with traffickers by parents or guardians with their consent to have the children transported from rural communities in Akwa-Ibom, Oyo, Cross River, Benue, Plateau, Nasarawa, Kaduna, Imo, Abia, Ebonyi, Edo, Kwara, and the Enugu States and trafficked to cities like Abuja, Lagos, Port-Harcourt, Abeokuta, Ibadan, Kano, and Calabar to cities with girls resorting into forced labor and prostitution. Sometimes the children out of peer pressure, curiosity for city life, and/ or lack of alternative opportunities seek out the traffickers on their own. Occasionally the children are kidnapped by the traffickers or their agents. Enslaved is a true-life story of victims of human trafficking and child labor in Nigeria.
Why the one community campaign?
Information is the raw material for development for both urban and rural dwellers. Prosperity, progress, and development of any nation depend upon the nation’s ability to acquire, produce, access, and use pertinent information. The type of information people have especially in the rural areas depends on the way they behave and live their lives since most of them cannot read or write.
With the one community campaign, we envision a world where all people even in the most remote areas of the globe can have access to the right kinds of information in the language, they understand which promotes positive values. We achieve this by telling appealing stories through a complex combination of images, sound, and text (film/documentaries) which sticks more in the mind and empathizes with people’s emotions in a different way than what they read on paper or in books. Aside from telling stories we also hold a post-screening discussion section where we encourage participants to reflect on the topics shown in the film.
Your support will save at least one community from ignorance.
Clean water and Sanitation by 2030
The absence of clean water, toilets, and waste management in most communities are among the most urgent global challenges of this decade. MADEF wants every household in hard-to-reach areas in the world to have information on safe drinking water, sanitation, and hygiene by 2030 through local and cost-free means.
Girl Child Education
In northern Nigeria, the lack of information about the benefits of education greatly explains why 65% of the children in school are boys, while the majority of the girls are out of school. Nigeria is among the West African countries that have the highest number of girls that are out of school, and more than 75% of the 3.4 million children out of school are girls. We use inspirational videos and post-screening discussions to influence parental attitudes and behavior about the value of education and the need to invest in it.
Back to School Campaign
We don’t just enlighten, we help.
Blessing Tenango is from Benue State, Nigeria. She is 11 years old. Blessing like other children in Nigeria dropped out of school to take care of her handicapped mother after the demise of her father. She works in a local food processing plant (fufu) to raise money for the family. After peeling some cassava and filling some drums with water from a stream, she is paid N800. We assisted by providing some basic needs which hindered her from returning to school like uniform, bag, books, sandal, and fees. We also paid the debt owed by the family on rent. Now she is back to school but works sometimes to support the family
Hope for the Blind
Children with disabilities are more likely to miss out on school than other children. We try to raise the voice of the vision-impaired/blind students about the challenges that hinder them concerning access to education.
